Who writes your Ad copy?

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We do. Some agencies let the search engines write your ad copy and then pass it off as their own work. You'll find that this copy usually follows a template of “relevance – benefit – call to action” and while there is nothing wrong with that format you'll notice that the copy could be very similar to other advertisers already in place. We write copy based upon the goals of the client and the types of products / services being offered for the segment of the user we're trying to reach.

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